Maximising Value: 10 strategies to reduce waste and drive meaningful outcomes

By
Kate Mason and Paul Kelly
January 5, 2025
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In  today's complex business landscape, strategy development is often met with  enthusiasm. However, the challenge arises when strategy and its execution  lead to waste, risk, and diminished returns.  

Here are 10 focused strategies to streamline your processes and maximise  the value of corporate strategy:  

1. Align Purpose, Vision, and Strategy: Move beyond cliches and craft a  relevant, executable and inspiring narrative with the involvement of key  stakeholders. This will drive both ownership of the plan and energy directed  towards its execution.    

2. Set Realistic Targets: Strive for a balance between ambition and  achievability. Realistic metrics foster motivation and provide clear pathways  for success.    

3. Adapt to Industry Changes: Stay responsive to the evolving market  dynamics. Regularly reassess your focus, metrics, and strategy to ensure they  align with current conditions.    

4. Engage Stakeholders: Foster inclusivity in strategy-setting. Engaging  team members and the board at key times enhances ownership and reduces  risk.    

5. Cultivate Leadership Maturity: Develop a leadership team that blends  care with constructive ambition. Promote a culture of enterprise  leadership focused on sustainable performance.  

6. Drive Execution Discipline: Prioritise execution through projects that  align with your strategy. And be clear on projects you will slow or stop.  Establish a consistent rhythm to ensure work-stream accountability and  impact.  

7. Leverage Diversity: Harness the range of skills, styles, and perspectives  within your leadership team.  Valuing and utilising differences leads to  better decision-making.  

8. Promote Psychological Safety: Create a culture where team members feel safe  to voice their ideas and concerns. This openness leads to motivation and more  informed decisions.  

9. Proactively Manage Team Morale: Engage with your team meaningfully by  communicating and coaching consistently. Use data-driven insights to enhance  the workplace environment and to proactively manage team morale.  

10. Relentlessly develop leaders: Move past complacency. Continuous development  of leadership capability will develop both perspective-taking capacity and  the ability to lead both themselves and others.    

How do your leaders use data to prioritise action?    What else works for you?

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